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4 Key Elements for an Engaging Mobile App Development

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Organizations want apps and, they are ready to invest in mobile application development technology. But, what are the key elements they should focus on to come out with successful product? Here are the things any organization should keep in mind to reduce the cost of development and, of course, increase the probability of success. 

Go with a growth hacking plan

Consider growth hacking as a science to engineer the mechanism of growth of a product and regularly iterating on it to boost your user base. A good example is the invitation-only account of Gmail when it was first launched. Another way to do this is incentive and an example for it was set by Dropbox. It offered free storage space when users referred it to their friends.

It works like a viral mechanism and, it’s of course essential in some cases. You have to make it sure that your mobile application development team understands A/B testing and have knowledge in analytics, too. The most successful products have been those ones which have strong sharing incentive schemes.

A pleasant, intuitive and practical UI

But growth hacking will not work alone if your app doesn’t have a pleasant, intuitive and practical UI. You may have expert designers who have done fantastic jobs in their life, but to come up with a practically useful interface, you have to bring someone, particularly none-tech, other than designers or developers, to get advice for the user interface of an app.

Remember to bring these none-tech guys early in mobile application development process and ask them to feedback the UI as frankly as possible. Whatever they will say be the most valuable inputs to enhance your product.

Audience insight

You must have information about how users are reacting to your application. You can learn it by going deep into consumer insights that will tell you whether or not the product addresses the real need of users. Insights will also help in discovering where most of the users leaving the app so that loose ends can be tighten up.

But these enhancements should go side-by-side so that you can take care of most of the problems during the development. What a smart mobile application development team does is spotting most of the problems early in the process with the help of customer insights.

Non-programming members in development team
There are a number of researchers suggesting to have the involvement of users who will really use an application you are creating. They should be those users who download apps from app stores. Understand their varying perspectives so that you can come across the actual standing of your app.

Author Bio :- James Stewart is a digital marketing expert in Mobilmindz, a prominent mobile app development company which provides Android and iOS app development services across the global. He loves to write on latest mobile trends, mobile technologies, startups and enterprises.

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Adopt These Five Security Measures to Keep Your Apps Secure

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Recently there was a huge hue and cry in May when the WannaCry ransomware attacked the worldwide cyber security creating havoc and jeopardizing the function of close to some two and a half million computers in about 150 countries. Its prime target was computers using Microsoft Operating System. Now, the intention of informing you all this is that if you are using an Android or iOS phone, please don’t be under the impression that you are within the ages of a safe umbrella.

Today, when we have the luxury of accessing the internet on our mobile phones, it has become utmost important to guard the devices with the shield of protection. You are already aware of the fact that not all websites are considered safe for visiting. The same can be said about mobile apps as well.

According to the recent survey, it was found that Smartphone owners are using average 30 applications per month. But are you sure that they are 100% hack proof? No, you cannot bet on that. Even a trifling issue can prove to be quite expensive and you have to pay a heavy penalty for it. And beware that nowadays the hackers have become smarter and so you need to be very careful when browsing internet on mobile devices.

In this article you will learn the best five techniques about app security and safeguard your confidential data from getting hacked.

1. Providing Security with Multifactor Authentication

Multifactor Authentication or MFA, in short, is indeed a great in order to combat hacking and cyber crime. The multinational companies offered this facility to their employees but today social media giants such as the Twitter is too offering the same to its users.

Multifactor Authentication

Now, you must know how this procedure works? Once you are logging in with your user name and password, you will have to show that you owe a mobile handset too with a different account linked with user account. This is the additional security which will protect your secured information even if the user name or password has been stolen. It will take you less than 10 minutes to set the rules; thereby enabling the multifactor authentication to get activated with the help of Duo Security or Google Authentication. After log in, the MFA will ask to validate with your second device and if you are logging for the first time, then will have to get your device registered with a MFA provider.

Setting the rule is as easy as eating your favorite dish. Once you choose your provider, your next job is to configure the associated rule. One of the biggest advantages of having the rule is that it allows you to configure MFA under various conditions such as geographical location or change of place, type of network or type of device used.

And to provide this kind of security, what needs to be done is write little extra conditional logic in JavaScript. You can either activate MFA as soon as the user logs when you smell something foul. Moreover, you also understand the burden of MFA.

For example, every time you login into your Gmail account from a different device, the Gmail team sends you an email with warning information that your account was logged in from some other device. It also encourages users to keep on changing their passwords at regular intervals.

2. Be Cautious of Malicious Codes

The malignant codes and the mobile malware has certainly become one of the biggest challenges for the cyber security engineers. According to the latest data, approximately about 36.5 million Android devices reportedly infected with malware. Let’s now look into how shrewd these cyber criminals have becoming and how there are choosing their soft target.

The cyber attackers in the first place attain a duplicate copy of the application and then reverse engineer it. Then these most commonly used or popular mobile apps are duplicated or they are launched in the pirated version to be released in the market. These are better known as the ‘Rouge Apps’, which contain the malware codes. They are mostly launched on third party app stores that are not authenticated. These fake or pirated apps are promoted amongst the users, alluring them to install it.

It is important to provide the app developer to beware of such malicious codes and also take note of the loopholes in protecting their apps. As for the users, they should be careful before installing any app into their mobile.

3. Calculation of User Fraud Score

Nowadays, the e-commerce websites have become intensely popular and as such is regarded as one of the frequently visited online marketplaces. However, if you are an owner to one of these marketplaces, such as Quikr, it is your liability to provide a secured and safe environment to all your buyers and site visitors.

The rule book states that you need to calculate a fraud score for every user based on their email id and IP address. This will help you identify whether the user is real or fraud. But how will you do this? The cloud service can be of great help in this regard. What it does is it takes a cumulative data from offline social media authentication as well as web data.

The data will help in securing your app as well as you can also keep a vigil on your users by the high fraud scores. You can ask them to verify their identity before they deal with the other users. Moreover, it is always advisable to keep your user information in your database to avoid hackers entering the site.

4. The Android Keychain and iCloud Keychain

iCloud keychain

A keychain can be defined as one of the optimal highly protected store house which contains all the confidential information that includes usernames, passwords and other such classified data all at one place. The keychain is developed by the different operating systems providers such as the Android and the iOS. It is much safer to keep all data in keychain instead of p-list and NSUserDefaults. Another plus point of using a keychain is that you don’t have to login every time when you want to open the application.

5. Device Security and Encryption

So till now your focus was on strengthening the security of the mobile application, but did you think over the device? Yes, the device’s security is equally important and it simply cannot be neglected. There is every change of the app coming under the scanner, if it has a jailbroken or rooted device. Therefore, you have to tighten the screws and give the device an unmatched protection from beneath. The app sandbox must be under a strict vigil because rooting or jailbreaking will lead to increase in insecure data and weaken the security model.

Encryption in simple language means to convert any data or confidential information into codes or cipher which is unreadable with the help of some special algorithm keys. It is one of the best-secured ways to protect your data.

Conclusion

Well, although the blog has highlighted the five optimal methods that you can implement to safeguard your data, but the list does not end here. There are various other techniques that can be employed for the data security. You can opt for email verification, keep updating your software, restrict intruders into your phone and so on. Always keep in mind that in order to outdo cyber criminals, you need to be one step ahead of their game plan.

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Entering the Magical World of Ethereum

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Cryptocurrency development company

The revolution that cryptocurrencies brought had changed the world in many ways. Bitcoin was the first virtual currency, which gave the influential push to this revolution.

Bitcoin can be described as digital money or virtual money. Bitcoin is one of the oldest cryptocurrencies and it has been flowing around for almost eight years. And, ideally, It is used to send or transfer money from one party to another party.

But, that was years ago, and along with Bitcoin, there are other popular cryptocurrencies also subsist in the market.

According to some cryptocurrency survey websites, there are more than 1,658 cryptocurrencies available and running currently on the internet. Just a few of these currencies are legit and successful today.

We can’t argue about the prominent position that Bitcoin holds, but there were some problems associated with it, like- not having any rule or condition to send the digital money. The scripting language on which the bitcoin was written is not flexible and it cannot be modified further (only possible if the developer is involved). This leads to limited functionality and operations, which cannot be extended to add multiple features to it.

Ethereum, the another cryptocurrency, is now blooming on the internet. And, even, it also surprised the entire world, just after its launch. It is not just a Cryptocurrency development company like Bitcoin. But, it is a complete infrastructure built on blockchain, which offers its users to build and run decentralized applications.

What makes Ethereum different from the well-known digital currency, Bitcoin?

Ethereum uses the Ghost Protocol, which sets up the block time to 15 seconds, while in Bitcoin, it is set to 10 minutes.

The specialty of Ethereum is that it uses Smart contracts in between the transactions to smoothify the exchange by using conditions and rules for every specific token used. For example, if Sender A wants to send money to Sender B, but this transaction must expire before given date. It is possible by programming the smart contracts to execute, only when certain conditions are met.

Ethereum is flexible in providing its developers the power to create decentralized applications with multiple operations. Decentralized applications can do miracles by eliminating the intermediaries or any third party in between the operations. Unlike traditional applications, which run on centralized systems, decentralized applications cut out the possibility of failures and errors on any single point.

Basically, Ethereum uses wallets, which provide the interface to users to manage their tokens and smart contracts. For example, Erc20 has compatible wallets, which can be developed by a reputed Erc20 development company.

Despite of all facts and figures, the possibilities of Ethereum are endless. But, here are some of the main advantages, which make it way apart from other cryptocurrencies:

  • Ethereum has its own language on the blockchain, which is called the Turing. This grants the ability to exchange complicated contracts on the network and it removes third parties too.
  • It is corruption-free because any kind of censorship is not possible.
  • The DApps created and connected to Ethereum never go down or get shut down.
  • Ethereum can be used as donations for other projects.
  • It doesn’t have any limit on megabytes.
  • Ethereum is faster than Bitcoin because of the less block time.

Do you observe?

How amazing the Ethereum is!

There is a very bright future for this blockchain platform, where it will definitely prove as a boon for large organizations, companies, and government agencies as well.

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Why Certified Blockchain Professionals Will Rule The Market?

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Blockchain industry is making waves and has made its way everywhere. And with the rise in the blockchain industry, the demand for certified blockchain professional has also gone up, with recruiting managers seeking blockchain professionals and business blockchain professionals with proper certifications. So if you are seeking a career in blockchain industry then along with other required skills and qualifications, you would also need to have blockchain certifications.

Blockchain Certifications, Certified Blockchain Professional And Business Blockchain Professionals

Before we go deep into blockchain certifications let’s understand how certifications add to your professional credentials and make you the most sought and most valuable and a potential hire.

Blockchain technology, while making its presence felt everywhere, is still a new technology. And recruiting managers and HR managers want people who are adept in handling the technology. But why certifications – right? Well here’s why. If you are on the other side of the table and seeking a potential candidate to handle blockchain technology in your organization who would you be willing to trust more – a certified blockchain professional or an uncertified blockchain professional?

The most obvious answer to this question would be – of course a certified professional. Simply because his skills have been verified and validated by some third party and thus being proved that the person knows the skills mentioned in the resume. In addition to that a certified blockchain professional would be aware of all the latest tools and practices of the industry and thus bring about a positive change in the workforce environment. And so that’s the reason why blockchain certifications are important for your career growth.

Now that you have understood the importance of blockchain certifications let’s understand the difference between business blockchain professionals and blockchain professionals. While both deal with the same blockchain technology their line of work is quite different. While business blockchain professionals are more concerned with the business analyst roles and would offer solutions related to that particular part whereas blockchain professionals could work with any blockchain technology provided they have their degree and certification saying so.

Whatever you choose to do – business blockchain professional or blockchain professional – just remember that as a certified blockchain professional you would have certain advantages over your uncertified colleague or peer.

Advantages of Certified blockchain professional are numerous for both yourself and the company that you would get a job into. Since you are a certified blockchain professional recruiting managers and even HR Managers would know that you are a skilled professional who understands and possessed an in-depth knowledge on what is blockchain and how the technology works. The same knowledge that is required to build blockchain-based apps for enterprises and business houses.

So not only certifications are important but where you are getting them is also important. You can get blockchain certifications from Edureka, Imarticus, Udemy, Coursera and CBC America to do some of the best blockchain courses and certifications thus helping you in your career as well as that promotion you sought and are seeking.

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